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Swedish Nutrition Incorporated is a California based corporation formed in 2017 by Ubbe Liljeblad.  The company was formed in order to produce products that would promote and enhance a healthy lifestyle.

President & CEO: Ubbe Liljeblad. 

Vice President & COO: Richard Malzahn


Swedish Nutrition Inc. (SNI) has two products that are available in stores and online:

1) Thor's Viking Bar - A protein bar with 55g of protein that is available in 4 flavors and can be used as a meal replacement bar.  Thor's Viking Bar is available at gyms and grocery stores, or at


2) North Star Fine Chocolate - A 40g fine German style chocolate with 0g sugar, and 10g protein.  Polstjärnan Nordic Protein Choklad is inspired by the fine Swedish Hazelnut chocolate-Nougat, also known as European Gianduja, made in USA.

SNI is known for it's “true health” approach, focus their effort on breaking the trend of chemically altered foods and providing high quality, healthy food made with all natural ingredients. They produce Thor's Viking Bar, and North Star Protein Chocolate in San Luis Obispo, California and have corporate offices in Santa Ynez, CA as well as Bainbridge Island, WA.

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